We are a communications agency that believe in the power of creative ideas and combining strategic insights within B2B advertising with Employer Branding.

Business & People is a communications agency that makes co-workers, business and brands grow.

Why B2B and Employer Branding? Because business and culture are two sides of the same coin; created by and for people in a world that now revolves around being bought because someone chooses to buy. To us, the customer journey and the employee journey are twins. They both concern experience, which makes it relevant to talk about the experience journey. But from two perspectives. To craft a successful experience journey is the only way to be bought and bought again.

Business

People

12 March, 2020

Who should YOU attract?

3 March, 2020 in Employer Branding, Employer Branding School, Employer Branding-skolan

Rob Williams shares insights about digital recruitment

Rob Williams, Director of Employer Insights for EMEA at Indeed, came to us at Business & People to hold a seminar. Among other things, he spoke of how they (and…
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24 February, 2020 in Employer Branding, News

Business & People + Hager Group

The groundwork is done! We have had the privilege of working with Hager Group, developing their EVP and Employer Branding concept. We are equally grateful and proud to have had…
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3 September, 2019 in Employer Branding, Employer Branding School

Digital introduction – an important and efficient part of your preboarding

When does an onboarding really begin? Some would say that it is at the very first touchpoint where anyone sees you as an employer. Others would say that it’s on…
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28 March, 2019 in Employer Branding, Employer Branding School, Employer Branding-skolan

Inbound Recruiting (3/3)

Part 3. Inbound – what is it? Remember this one? At first glance, it looks kind of messy. But it’s comprehensible if you’ve read our previous blog post. You can…
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Cases

Manifesto

Why a Manifesto, isn’t that very 1848?

No, quite the opposite. It’s what happens when you’ve planted your boots and thought firmly about the times you live in… and really start believing in why you do what you do. If you want to you can read about what we believe in here.

Read it!

Extended offering

Together with our extended family we can offer you solutions that range from cost effective but relevant content production over digital tracking, analysis and media placement to in depth dives into customer AND employee journeys.

Our partners when we go deep and listen wide. Focused on customer journeys and establishing Peak Market Relevance.

Our partners when we go deep and listen wide. Focused on customer journeys and establishing Peak Market Relevance.

Our Digital strategy and analytics sibling that also takes care of AdWords, SEO and digital media placement and handling.

We are a certified partner to Teamtailor, Sweden's leading recruitment tool.